Creative Services
- Strategy and Usability
Website Design and Development
Content Management Systems
Supporter Recruitment and Engagement
Online Marketing, Social Media, and SEO -
Branding and Visual Design
Messaging
Constituent Relationship Management
Data Visualization
Site Management and Enhancement
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Strategy and Usability
We build websites that generate measurable results and are easy to use. To do this we utilize a process-oriented method that identifies your strategic goals, current resources, competitive position, and unmet needs of your target audiences and user experience research. Once formulated the plan is made actionable through technical specifications, information architecture and annotated wireframes.
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Branding and Visual Design
Branding is how you convey your organization’s soul in the elegant short-hand of visual language. New Signature can create a compelling, distinctive identity package that captures the essence of your organization. We then use striking visual designs and elegant graphical compositions to extend this brand in print, interactive or advertising.
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Website Design and Development
We blend stunning visual design, practical usability, and robust functionality to create compelling websites that provide your visitors with an exceptional user experience. New Signature has won top honors at the Webby Awards, W3 Awards, Communicator Awards, Interactive Media Awards, Web Marketing Association Web Awards and Davey Awards.View our portfolio!
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Messaging
New Signature’s mission is to understand your goals and audience, and to help you develop effective new media campaigns that are aligned with your offline efforts. We develop a results-oriented strategy, define metrics for success, create an implementation plan and then execute. Throughout the campaign we test, measure and respond.
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Content Management Systems
We design and build easy-to-use, scalable websites powered by Drupal, WordPress, eZPublish, DotNetNuke, Convio and many other CMS platforms. We will help you find the right CMS platform, extend and customize it, train your team on how effectively use it, and provide responsive support.
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Constituent Relationship Management
New Signature customizes Constituent Relationship Management platforms to meet our clients’ unique needs. Services we provide include platform customization, data synchronization, website integration, email marketing, e-commerce, donation forms, advocacy campaigns and alerts, and custom reporting. Among others we support Convio, ActionKit, Salesforce, Salsa, Blackbaud, iMIS, and CiviCRM.
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Supporter Recruitment and Engagement
We are well-versed in best practices for integrating sales, fundraising, advocacy and volunteerism activities into your website. Our goal is to ensure that that supporters, constituents and activists have a seamless experience when visiting your website, whether they’re coming from your marketing communications channels or have navigated to your site on their own.
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Data Visualization
Unleash your research. Don’t bury it in a static report. New Signature taps the power of the interactive web to create persuasive visualizations and intuitive tools that allow visitors to explore, understand, and share. Using charts, graphs, maps and animation, we develop visualizations for news, social networks, complex time series data, and geo-spatial data.
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Online Marketing, Social Media, and SEO
We plan, test, execute and measure online marketing and social media strategies for you. We can also help you build search engine optimized websites. These efforts help you attract, maintain and develop online relationships with your target audiences, and activate your supporters in times of need.
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Site Management and Enhancement
New Signature works with you to provide ongoing support for your web properties. We are available to make functional changes, structural changes, design changes or content changes. New Signature also offers three managed services: CMS Defend (CMS updates); Website Watch Tower (monitoring); and Website Safe Deposit (backups).